Original price was: ₨ 7,000.₨ 3,500Current price is: ₨ 3,500.
Harry Potter books by J.K. Rowling.
The Personal MBA by Josh Kaufman:
The Personal MBA is a comprehensive guide to mastering essential business concepts—without going to business school. Josh Kaufman breaks down complex topics into clear, practical lessons covering entrepreneurship, marketing, sales, finance, productivity, and systems thinking.
Value Creation: A business exists to solve problems and create value for customers.
Marketing & Sales: Understand your audience, communicate clearly, and close sales ethically.
Systems Thinking: Businesses are systems—optimize and improve them continually.
Decision Making: Learn mental models to think more clearly and act more effectively.
Continuous Learning: Real business mastery comes from self-education and real-world experience.
Kaufman’s message: You don’t need an expensive MBA to succeed—just the right mindset, knowledge
Blue Ocean Strategy by W. Chan Kim & Renée Mauborgne
Blue Ocean Strategy teaches businesses how to break out of saturated, competitive markets ("red oceans") by creating uncontested market space ("blue oceans")—where competition becomes irrelevant.
Value Innovation: Focus on simultaneously increasing value for customers while reducing costs.
Eliminate-Reduce-Raise-Create Grid: Rethink industry norms—what to eliminate, reduce, raise, or create.
Don't Compete—Make Competition Irrelevant: Instead of fighting for market share, create new demand.
Strategic Canvas: Map the current market landscape and identify gaps to innovate.
Reconstructionist View: Markets can be reshaped; they are not fixed.
The book is packed with real-world case studies (like Cirque du Soleil and Apple) and strategic tools to help entrepreneurs and leaders break free from cutthroat competition and unlock new growth.
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